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Cleaning product sales set to continue to rise in 2019

Instagram Promotes Home Cleaning

A new craze has taken over the internet and it even involves filming your toilet.

Cleaning has become one of the biggest social media trends of 2018, where platforms such as Instagram are now awash with hashtags like #cleaningobsessed.

If you are looking for cleaning services then look no further than CrawfordsPRC. Looking for an outstanding carpet cleaning service? Call / Text now Mobile: 07815 814128 / local number 01934 513862 or send a message via our Contact Form. We also offer a sensitive and dignified hoarder house cleaning service for landlords and domestic.

Influencers like Mrs Hinch, who to date has 1.4 million Instagram followers, have somehow managed to glamorise typically mundane tasks.

And as they continue to post cleaning demonstrations using their favourite cleaning products and tools, retailers have noticed a dramatic increase in cleaning product sales across the UK.

**Image caption** **Mrs Hinchliffe names her favourite products and calls her cleaning cupboard “Narnia”**

A woman whose Instagram cleaning videos attracted more than 300,000 followers says she wants to make chores fun. Source: BBC

Sophie Hinchliffe – known as “Mrs Hinch” – has been “overwhelmed” by the success of her quirky “stories”.

Since she joined the site in March, thousands of people have become members of the “Hinch Army”, even helping get the account back online after it was hacked.

The 28-year-old, from Maldon, Essex, has now upped her online security.

Mrs Hinchliffe said her “stomach was in a knot” when she couldn’t get in to her @MrsHinchHome_X_ Instagram profile on Wednesday, but her fans pulled together to sort it out “within hours”.

Image copyright Sophie Hinchliffe
Image caption Some of Mrs Hinchliffe’s favoured cleaning products, all stored neatly in baskets for ease of access

Image copyright Sophie Hinchliffe
Image caption Mrs Hinchliffe posts pictures of her stylish home and cleaning tips

She added: “I had so many shares and tweets about it – the Army just pulled together.

“I had messages saying that if I had to close my account, they would follow me wherever I went. It made my heart melt.”

Mrs Hinchliffe, who cleans for at least 30 minutes a day, has dubbed her cleaning cupboard “Narnia” and names her favourite cleaning products.

ned a new term for cleaning – “Hinching”.

The hairdresser said: “This all came out of me having fun with cleaning.

“It sounds cheesy but it’s something everyone has to do so you might as well enjoy it.

Image copyright Sophie Hinchliffe
Image caption Pictures of Mrs Hinchliffe’s stylish home also have proved to be an Instagram hit – mainly, she believes, because everything in it can be bought from high street stores.

“Cleaning helps me relax and I’ve had so many amazing messages from people saying I’ve changed their life or helped them with their mental health.

“It’s physically impossible for me to reply to everyone but the messages means so much.

“Without the Hinch Army, I wouldn’t be where I am. They’re part of my journey.”

Lorna McDonald, store manager of B&M on Bangor’s Main Street, told BBC News NI: “We’ve noticed there are a lot of younger people coming in and buying cleaning products, but there has been a rise in general in recent months.

“If you’ve got a following like Mrs Hinch on Instagram, we have to be prepared and have the products that are recommended if we want to increase our sales, especially as the high street is a bit dead at the moment.”

Minky, an online company that produces cleaning equipment noticed a sharp rise in sales after Mrs Hinch endorsed one of their products in unpaid Instagram posts.

They told BBC News NI: “We’ve seen a 10,000% increase in demand from consumers since the end of June this year and an exponential increase in demand from retailers, with no signs of slowing.

“In fact, demand has been so high that stock is selling out as quickly as it goes on sale.”

Easho, a wholesale website for household products who are in paid partnership with Mrs Hinch, says that the cleaning craze has helped their sales.

“We are now seeing the equivalent of ‘The Delia Effect’ on cleaning products, with growth of up to 200% on some of the most recommended items,” said a spokesperson.

As well as internet retailers, high street shops have also noticed a higher footfall of customers with cleaning products in their baskets.

‘Tidy home, tidy mind’

Katie Colwell, from Donaghadee in County Down, says cleaning has become “one of my friend group’s most common topics of conversation”.

And it’s all because of social media.

The 27-year-old nurse told BBC News NI: “Embarrassingly, I spend hours watching social media influencers cleaning.

“Among my friends, we talk about which products we have all tried and whether we rate them or not and what tips we have picked up from different social media influencers.

“I am guilty of running to the nearest pound shop to grab the products which I have seen on Instagram to try myself, which has meant I now have enough disinfectant to mop eight football pitches and have them smelling of fresh linen or cranberry and orange.”

But Miss Colwell says her fiancée isn’t convinced by the new hobby.

“He thinks I’m bonkers when I come home, excited to try out my newest cloth or cleaning product, and spend hours cleaning on my days off, but I find it therapeutic and a good way to de-stress,” she said.

“A tidy home is a tidy mind.”

Richard Hopping, an analyst for market research agency Mintel, told BBC News NI: “Our data shows that 39% of cleaners feel stressed when their homes aren’t clean, so promoting the benefits to mental wellbeing through cleaning could be a real factor in why influencers and cleaning are proving so popular.”

@thesecretcleaner is an anonymous Instagram account who posts regular cleaning tips and has nearly 10,000 followers.

They believe that for many people the online cleaning world provides a “virtual community” for people who may feel isolated.

“When I started the account, I wasn’t working and I found that cleaning kept me sane, kept me going.

“For me, cleaning is a type of mindfulness. You’re focussing on one thing, you’re in the moment and you feel like you have achieved something.

“You have people who support you and don’t think you’re weird for posting videos of you cleaning! It’s a hobby!”

‘Instagrammable’

But like many things on social media, trends tend to come and go, and some predict the cleaning phenomenon may not stand the test of time.

Niamh Taylor, director of Northern Ireland digital marketing agency Digital 24, said: “Some people have a problem with the amount of chemicals and plastic used to keep people’s home squeaky clean.

“Others just do not get why you’d want to watch someone polishing their sink and putting clothes away every night.”

She added: “I don’t think this phenomenon will be as popular throughout 2019 as realistically, Insta-trends are short lived and cleaning is just not ‘Instagrammable’.”

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Upholstery Sofa Cleaning Weston-super-Mare

The week started with a clean to the arms of a sofa that were going to be recovered at a great expense if cleaning didn’t work.

Two cleans later and it’s saved from the bin and another delighted customer in Weston super Mare at a fraction cost compared to re upholstering them.

The carpet cleaning pictures below are from a local flat that a smoker had discoloured but using the right fluids and correct methods The discolouration and smell was pretty much erased saving costly replacements.

Locally we do recommend Mogg & Sons are specialists with re upholstering furniture.

Book In Advance for Christmas December 2018 Carpet and Upholstery Cleaning

Christmas is coming and bookings are flowing in so please think ahead to avoid disappointment.

We are Carpet & Upholstery cleaning till Christmas Eve from 8 till 7 pm Monday to Friday and Saturday mornings 8 till 12 call outs to flood or emergency water extraction is still 24/7

Happy Christmas to all.

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Urgent Sameday Carpet Cleaning and Sanitisation

Accidents Will Happen – Emergency Carpet Cleaning Somerset

We received a call before 8am one morning from a very distressed customer who was most horrified and upset that they had become very ill during the night.

To their embarrassment had messed the bed and all of the carpets from the bed to the bathroom. This is not uncommon for a call of this nature from ladies or gents and we appreciate how difficult making the call can be. However, it’s a weekly occurance so we just get on with it.

Call Andy on 07815 814128 for emergency 24hr Services for carpet and upholstery cleansing and treatment.

Cleaning and Sanitising with Odour-Beating Treatment

The smell was making them nauseus on the telephone and they were due family visitors later in the day, could we please help at such short notice?

We made sure we responded urgently the same day to clean, sanitise & deodorise the damaged carpets with as little reference to the awkwardness of how it happened. Our results speak for themselves and a smile of thank you from our grateful customers is what we aim to achieve.

The pictures are from a recent issue in Somerset for which the client got our number from the internet for carpet cleaning local, they were happy with our price and added two other rooms as well due to sanitiser & deodoriser being added free of charge to all cleans. So another satisfied customer for Crawfords carpet cleaning.

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White Carpet Cleaning Services Somerset

White Carpet and Upholstery Steam Cleans Rejuvinate Your Home

Carpet cleaning is what we do. These are part of a recent clean that freshens up the home and lets children crawl across them knowing that the carpets have been cleaned deep to the roots and not just over the surface helping them stay cleaner and fresher for longer. Call 07815 814128 or send a message on the contact form below

Professional Deep Cleaning Services Somerset and Bristol

Don’t be judged on dirty carpets, clean them the professional way with Crawfords PRC. We love a challenge at Crawfords so call Andy now for a free quotation on 07815814128

Common Complaints From Customers

We are not the cheapest company to use so we know the usual common complaints that customers tell us after doing them DIY or using a cheap company or person for the first time

My carpets stink
The carpet don’t look any different
My carpets are still wet 3 days after hubby used the hire machine
We paid a discount price from a local company and I expected better results

The easy answer is to have them cleaned professionally in the first place and pay the extra for peace of mind

It may be as little as £15 more than the cheapest quote – but with much less hassle, outstanding results and a smile thrown in for free!
Message us now

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Entire House Carpet Clean

How Much Would It Cost To Carpet Your Whole House?

Using this UK online calculator for a 5m x 5m room (roughly 16ft square) shows a new carpet cost of £224.75.

For a 2 bedroom house, with a lounge/diner, hallway and stairs we estimate the total carpet cost to be £1,123.75

Book a Complete House Carpet Clean

Of course every property is unique with regards to how much carpet is laid, some people have carpet in the kitchen, some don’t. Most people don’t have carpets in the bathroom, and some properties have natural wood stairs or hallway entrance so every quote is unique.

We have been cleaning entire properties for landlords for a decade, and domestic house cleans too – so for £200 you may be able to have all of your carpets cleaned throughout, so you need an accurate quote from Andy on 07815 814128 or you can send us a message below:

Welcome!

Unit 38, Worle Quarry
Lower Kewstoke Road
Weston super Mare
North Somerset
BS22 9LF

: Carpets Cleaned Weston super Mare

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Deep Clean Rented Property Landlord Cleaning Services

Mobile Deep Clean Services Bristol and Somerset

Here at Crawfords we are continuing to help people in their homes to start afresh or reduce the impact of waste and collected items cluttering the rooms due to ill health or a mind set that stops the owner or tenant from being able to clean these areas for them selves.

Cleaning Help with Dignity

We sympathise with clients that have fallen at home through bad hips, knees, backs etc and are unable to pick up items that fall to the floor and are not retrievable at that time. We are not judgemental and are here to help.

Most of our clients wish to have a fresh start and just need a clean sweep of rooms to bring them back to some sort of manageable state, others decide enough is enough and reduce room clutter by throwing out the unwanted items for more freedom in the home, whichever and for whatever reason we are here to help.

Any waste we remove is disposed of through a local recycling centre and as we have a waste carriers licence we ensure all is disposed of legally, respectfully and responsibly.

Contact Crawfords Today

Should you need our help or a friend/neighbour or if you a property owning landlord then please call us for a free no obligation quotation on 01934 513862 or email using the Contact Form.

Here’s the After photos

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10 Carpet Cleaning Tips For The Home

All images retain copyright as credited below. Taken from an American carpet cleaning company website we thought these tips from Mark Tarbox were too good not to share!

10 Carpet Cleaning Tips For The Home

Despite your best efforts at cleanliness, your carpet will eventually become the victim of drops, spills, accidents, and whatever’s on the bottom of your shoes.

Learn the secrets to keep carpets looking new.

Getty ImagesGeorge Manda

By Brett Martin

Jun 20, 2017

Despite your best efforts at cleanliness, your carpet will eventually become the victim of drops, spills, accidents, and whatever’s on the bottom of your shoes. To learn how professionals handle problem areas and keep carpets looking new, we spoke with cleaning expert Mark Tarbox, the owner of Best Carpet Cleaning Experts in San Antonio, Texas, who has more than 30 years of experience.

1 Blot Stains, Don’t Rub Them

Dab stains with a cleaning solution and a clean cloth, paper towels, or a sponge. “The key is blotting. Blotting puts a small amount of pressure on the stain to soak it up,” Tarbox says. “Rubbing causes the particles to get ground into the carpet fibers, and this can lead to the premature breakdown of those fibers.” Always blot from the outside of the stain inward, as blotting outward can spread the stain.

2 The Club Soda Process

You may have heard that club soda is effective against beer and wine stains. It’s true—if you use it correctly.

Blot the area with the soda on a cloth. If that doesn’t work, mix one part white vinegar with one part water and pour it into a handheld sprayer. Spray the solution on the entire stained area and let it sit for 10 to 15 minutes to soak in. Then press a clean sponge onto the area to soak up the solution and the stain. Tarbox says you may have to repeat this process to eradicate the stain.

Once the stain is gone, rinse the spot with warm water. Use your hand to brush the carpet strands into their natural direction. Finally, lay white paper towels over the area and weigh them down with something heavy, like a phone book. The towels will absorb the dampness from the carpet. Leave the towels in place until the carpet is dry, usually about one day.

3 Try Shaving Cream

Tarbox says the best carpet cleaner for general stains is ordinary shaving cream—”It will remove just about every type of stain.” Apply the shaving cream directly to the stain and let it set for about 30 minutes, Tarbox says. Once the shaving cream has set, blot it away with a dry white cloth. Finish by spraying the area with one part vinegar mixed with one part water and then wiping away the solution with a cloth.

4 Freeze-Dried Gum

You step in chewing gum out on the street but don’t realize it until you tracked that gross, sticky mess onto your carpet. To get it out, head to the freezer and grab a couple of ice cubes. “Freeze the gum with ice cubes for about 30 seconds.” Tarbox said. Once the gum is frozen solid, use a spoon to lift up the glob and cut the strands of carpet as close to the gum as possible. If you cut only a small amount of carpet, the spot shouldn’t be noticeable.

5 Dishwasher Detergent vs Grease

The best method against difficult-to-clean grease stains is to use a drop or two of a grease-cutting dishwashing detergent, such as Joy, in a cup of water. It’ll cut through the grease in the carpet just the way it does on your dishes. “Put the solution in a spray bottle and spray it on the stain,” Tarbox says. “Then blot it up.” Again, you may need to do this multiple times for larger stains.

6 Heat Wax

Burning candles in the house can result in wax dripping onto the carpet, where it quickly dries and gets embedded. Tarbox recommends heating it back up to remove it. Place a white cloth over your iron, then put the iron on top of the wax to warm it up. Finally, scrape off the wax with a butter knife.

“When you are done doing that, lay a paper towel over the surface area and iron on the paper,” Tarbox said. “The wax is melting and binds to the paper, and the wax will be gone after a few more applications.”

Important note: Don’t use the iron this way for more than 30 seconds or you risk burning the carpet. And be sure to use a white cloth and white towels since colored ones can transfer the color onto the carpet when heated up, especially if you have a light-colored carpet.

7 Hydrogen Peroxide to the Rescue

Few carpet stains are as obvious as blood. But suffering a paper cut on your finger and getting a few drops on the carpet doesn’t mean your shag is ruined.

“Hydrogen peroxide will get out blood all day long,” Tarbox says. First, loosen up dried blood with water mixed with a mild detergent. Then scrape off as much blood from the fibers as you can. To get the remainder, apply hydrogen peroxide directly to the stain. The solution will immediately foam when it contacts the blood, so don’t be surprised. Then dab the hydrogen peroxide with towels to dry the carpet.

8 Clean Pet Accidents Organically

Arthur Carlo Franco/Getty Images

Even well-trained pets can have an accident on the carpet. Tarbox prefers organic cleaners, which can costs about $10 for a spray bottle, rather than using chemicals. Spray the cleaner at the strain. “Some scrubbing will be necessary,” Tarbox says. Then wipe up the cleaner with a cloth or towels. Eco-Spot and similar cleaners can also be used to remove other types of stains, including coffee and sauces.

9 Candy Crushed

If you have kids in the house, it’s only a matter of time before candy ends up in the carpet. “Try to scrape it with a spotter brush or a butter knife,” Tarbox says. Then, using a sponge, apply water mixed with a mild soap. “It is important to get all of the sugar out of the area on the carpet,” he points out. “Failure to do so will result in that area attracting dirt and debris easily.” Once the candy is removed, dry the spot by blotting it with a cloth or towels.

10 Deep-Clean Regularly

Deep Steam High Pressure Mobile Carpet Cleaning Services Somerset

Cleaning the carpet is essential to keeping it looking fresh and new. Steam cleaning involves using a cleaning solution under pressure injected deep into the carpet via a water/steam jet attachment.

Crawfords PRC – The reason we are not the cheapest is because we are the best. We use the most advanced and up to date carpet cleaning system and cleaning solutions that are child and pet safe. Call / Text now Mobile: 07815 814128 – local number 01934 513862 or send a message via the Contact Form.

We are based in Weston-super-Mare and travel regularly to Bristol and throughout the South West UK including Cheddar, Bridgwater, and Taunton.

Check out our Before and After photos on our Blog!

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Easter Bank Holiday

Busy Bunnies – Easter 2018

We are open all over the Bank Holiday weekend, busy bunnies working and taking bookings.

Call/Text Andy on 07815 814128 for carpet and upholstery cleaning prices or send a message using the form below:

Welcome!

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Kidsville Weston super Mare Cleaning Project 2018

Kidsville Children’s Play Area Sanitised

We were asked to quote to clean the childrens play centre at Kidsville in Weston-super-Mare in March 2018.

The area comprises of a large food and seating area along with the entrance and play areas.

Fresh and Sanitary Suitable For Children At Play

Over a number of months all of the children’s play areas food and drink had been spilt. To ensure a fresh and bug-free zone was achieved, the owners contacted Crawfords to have the areas cleaned, sanitised and deodorised using the truck mount system we operate.

This was cleaned during the recent snow storm weather so as to reduce down time of the facility and took two visits to complete.

We also cleaned the football pitch area and the results are amazing.

Flexible Working Hours including Evenings and Nights

We are always happy to discuss with you on site to determine what tasks should be completed with a ‘plan of attck’ for keeping your business working wherever possible.

We even offer to work nights to ensure your workplace isn’t interrupted. To avoid disturbance to the smooth running of your company, we provide a swift and effective service to complete the job as soon as possible. Call us on 07815 814128 or email using the Contact Form. We respond as quick as we can (when we are not working on site).

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See the video below of the progress we made.

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Pub Carpet Cleaners Somerset

Pub Carpets Cleaned Bristol and Somerset

Commercial and professional pub carpet cleaners in Weston-super-Mare covering Bristol and all areas of Somerset. In 2018 we are celebrating 17 years of experience within the upholstery, curtain and cleaning industry and and transform pub floors and carpets to look pristine, even after heavy foot traffic over many years. Using our unique truck mounted equipment and specialist cleaning solutions to ensure you receive the exception cleaning results from our services.

We are able to take care of a number of different fabrics along with carpets, including curtains, upholstery and rugs. If you wish to speak to one of our team members, can call us on 07815 814128 or email using the Contact Form. We respond as quick as we can (when we are not working on a project) with details on costs and the processes we use.

Flexible Working Hours including Evenings and Nights

We always discuss with you in depth to determine what tasks should be completed and in agreement with you devise a ‘plan of attck’ for keeping the business working wherever possible. We are more than happy to work nights to ensure your workplace isn’t interrupted. Various cleaning tools, wood floor buffers and products are used to fit whatever is necessary for domestic, business and commercial projects.

To avoid disturbance to your company, we provide a swift and concentrated service so as not to cause disorder. We also offer scheduled maintenance carpet cleaning packages should you wish to keep your carpets and rugs looking new all year round.

Stain Removal, Pub Food and Pet Waste Specialists

As experts in flooring maintenance and stain removals, our team also provide washing services for drapes, rugs and upholstered furniture using extra clean steam equipment which aids a quick drying process with zero damage. We are able to transform pub carpets with a complete cleanse to leave the fibres fresh and spotless throughout the property. We are proud to apply a thorough and in depth service in every room and stairs to ensure that the floor is super clean and looks impressive. Thorough cleansing with Crawfords PRC will eradicate dust, impurities and odours to prolong the lifespan for your carpets for years.

Pub Carpet Cleaning Photos Before and After – Thornbury Bristol

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