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Cleaning product sales set to continue to rise in 2019

Instagram Promotes Home Cleaning

A new craze has taken over the internet and it even involves filming your toilet.

Cleaning has become one of the biggest social media trends of 2018, where platforms such as Instagram are now awash with hashtags like #cleaningobsessed.

If you are looking for cleaning services then look no further than CrawfordsPRC. Looking for an outstanding carpet cleaning serviceCall / Text now Mobile: 07815 814128 / local number 01934 513862 or send a message via our Contact Form. We also offer a sensitive and dignified hoarder house cleaning service for landlords and domestic.

Influencers like Mrs Hinch, who to date has 1.4 million Instagram followers, have somehow managed to glamorise typically mundane tasks.

And as they continue to post cleaning demonstrations using their favourite cleaning products and tools, retailers have noticed a dramatic increase in cleaning product sales across the UK.

Image copyright Sophie Hinchliffe Sophie Hinchliffe
Image caption Mrs Hinchliffe names her favourite products and calls her cleaning cupboard “Narnia” 

A woman whose Instagram cleaning videos attracted more than 300,000 followers says she wants to make chores fun. Source: BBC

Sophie Hinchliffe – known as “Mrs Hinch” – has been “overwhelmed” by the success of her quirky “stories”.

Since she joined the site in March, thousands of people have become members of the “Hinch Army”, even helping get the account back online after it was hacked.

The 28-year-old, from Maldon, Essex, has now upped her online security.

Mrs Hinchliffe said her “stomach was in a knot” when she couldn’t get in to her @MrsHinchHome_X_ Instagram profile on Wednesday, but her fans pulled together to sort it out “within hours”.

Image copyright Sophie Hinchliffe
Image caption Some of Mrs Hinchliffe’s favoured cleaning products, all stored neatly in baskets for ease of access
Image copyright Sophie Hinchliffe
Image caption Mrs Hinchliffe posts pictures of her stylish home and cleaning tips

She added: “I had so many shares and tweets about it – the Army just pulled together.

“I had messages saying that if I had to close my account, they would follow me wherever I went. It made my heart melt.”

Mrs Hinchliffe, who cleans for at least 30 minutes a day, has dubbed her cleaning cupboard “Narnia” and names her favourite cleaning products.

ned a new term for cleaning – “Hinching”.

The hairdresser said: “This all came out of me having fun with cleaning.

“It sounds cheesy but it’s something everyone has to do so you might as well enjoy it.

Image copyright Sophie Hinchliffe
Image caption Pictures of Mrs Hinchliffe’s stylish home also have proved to be an Instagram hit – mainly, she believes, because everything in it can be bought from high street stores.

“Cleaning helps me relax and I’ve had so many amazing messages from people saying I’ve changed their life or helped them with their mental health.

“It’s physically impossible for me to reply to everyone but the messages means so much.

“Without the Hinch Army, I wouldn’t be where I am. They’re part of my journey.”


 

Lorna McDonald, store manager of B&M on Bangor’s Main Street, told BBC News NI: “We’ve noticed there are a lot of younger people coming in and buying cleaning products, but there has been a rise in general in recent months.

“If you’ve got a following like Mrs Hinch on Instagram, we have to be prepared and have the products that are recommended if we want to increase our sales, especially as the high street is a bit dead at the moment.”

Minky, an online company that produces cleaning equipment noticed a sharp rise in sales after Mrs Hinch endorsed one of their products in unpaid Instagram posts.

They told BBC News NI: “We’ve seen a 10,000% increase in demand from consumers since the end of June this year and an exponential increase in demand from retailers, with no signs of slowing.

“In fact, demand has been so high that stock is selling out as quickly as it goes on sale.”

Image copyright Getty Images Cleaning products on a shelf

Easho, a wholesale website for household products who are in paid partnership with Mrs Hinch, says that the cleaning craze has helped their sales.

“We are now seeing the equivalent of ‘The Delia Effect’ on cleaning products, with growth of up to 200% on some of the most recommended items,” said a spokesperson.

As well as internet retailers, high street shops have also noticed a higher footfall of customers with cleaning products in their baskets.

‘Tidy home, tidy mind’

Katie Colwell, from Donaghadee in County Down, says cleaning has become “one of my friend group’s most common topics of conversation”.

And it’s all because of social media.

Katie Colwell
Image caption Katie Colwell says social media has influenced her cleaning habit. Images and content courtesy of BBC

The 27-year-old nurse told BBC News NI: “Embarrassingly, I spend hours watching social media influencers cleaning.

“Among my friends, we talk about which products we have all tried and whether we rate them or not and what tips we have picked up from different social media influencers.

“I am guilty of running to the nearest pound shop to grab the products which I have seen on Instagram to try myself, which has meant I now have enough disinfectant to mop eight football pitches and have them smelling of fresh linen or cranberry and orange.”

But Miss Colwell says her fiancée isn’t convinced by the new hobby.

“He thinks I’m bonkers when I come home, excited to try out my newest cloth or cleaning product, and spend hours cleaning on my days off, but I find it therapeutic and a good way to de-stress,” she said.

“A tidy home is a tidy mind.”

Richard Hopping, an analyst for market research agency Mintel, told BBC News NI: “Our data shows that 39% of cleaners feel stressed when their homes aren’t clean, so promoting the benefits to mental wellbeing through cleaning could be a real factor in why influencers and cleaning are proving so popular.”

Detergent spraying on window

@thesecretcleaner is an anonymous Instagram account who posts regular cleaning tips and has nearly 10,000 followers.

They believe that for many people the online cleaning world provides a “virtual community” for people who may feel isolated.

“When I started the account, I wasn’t working and I found that cleaning kept me sane, kept me going.

“For me, cleaning is a type of mindfulness. You’re focussing on one thing, you’re in the moment and you feel like you have achieved something.

“You have people who support you and don’t think you’re weird for posting videos of you cleaning! It’s a hobby!”

‘Instagrammable’

But like many things on social media, trends tend to come and go, and some predict the cleaning phenomenon may not stand the test of time.

Niamh Taylor, director of Northern Ireland digital marketing agency Digital 24, said: “Some people have a problem with the amount of chemicals and plastic used to keep people’s home squeaky clean.

“Others just do not get why you’d want to watch someone polishing their sink and putting clothes away every night.”

She added: “I don’t think this phenomenon will be as popular throughout 2019 as realistically, Insta-trends are short lived and cleaning is just not ‘Instagrammable’.”

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Here at Crawfords we are continuing to help people in their homes to start afresh or reduce the impact of waste and collected items cluttering the rooms due to ill health or a mind set that stops the owner or tenant from being able to clean these areas for them selves.

Cleaning Help with Dignity

We sympathise with clients that have fallen at home through bad hips, knees, backs etc and are unable to pick up items that fall to the floor and are not retrievable at that time. We are not judgemental and are here to help.

Most of our clients wish to have a fresh start and just need a clean sweep of rooms to bring them back to some sort of manageable state, others decide enough is enough and reduce room clutter by throwing out the unwanted items for more freedom in the home, whichever and for whatever reason we are here to help.

Landlord Property Cleaning Hoarder House Clean Somerset Bristol Carpet Upholstery Weston super Mare Taunton-6 Landlord Property Cleaning Hoarder House Clean Somerset Bristol Carpet Upholstery Weston super Mare Taunton-6

Any waste we remove is disposed of through a local recycling centre and as we have a waste carriers licence we ensure all is disposed of legally, respectfully and responsibly.

Contact Crawfords Today

Should you need our help or a friend/neighbour or if you a property owning landlord then please call us for a free no obligation quotation on 01934 513862 or email using the Contact Form.

 

 

Here’s the After photos

 

Carpets Rugs Cleaning company weston super mare somerset Bristol

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Kidsville Weston super Mare Cleaning Project 2018

Kidsville Children’s Play Area Sanitised

We were asked to quote to clean the childrens play centre at Kidsville in Weston-super-Mare in March 2018.

The area comprises of a large food and seating area along with the entrance and play areas.

Fresh and Sanitary Suitable For Children At Play

Over a number of months all of the children’s play areas food and drink had been spilt. To ensure a fresh and bug-free zone was achieved, the owners contacted Crawfords to have the areas cleaned, sanitised and deodorised using the truck mount system we operate.

This was cleaned during the recent snow storm weather so as to reduce down time of the facility and took two visits to complete.

We also cleaned the football pitch area and the results are amazing.

Flexible Working Hours including Evenings and Nights

We are always happy to discuss with you on site to determine what tasks should be completed with a ‘plan of attck’ for keeping your business working wherever possible.

We even offer to work nights to ensure your workplace isn’t interrupted. To avoid disturbance to the smooth running of your company, we provide a swift and effective service to complete the job as soon as possible. Call us on 07815 814128 or email using the Contact Form. We respond as quick as we can (when we are not working on site).

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See the video below of the progress we made.

Pub Carpet Cleaners Somerset

Pub Carpets Cleaned Bristol and Somerset

Commercial and professional pub carpet cleaners in Weston-super-Mare covering Bristol and all areas of Somerset. In 2018 we are celebrating 17 years of experience within the upholstery, curtain and cleaning industry and and transform pub floors and carpets to look pristine, even after heavy foot traffic over many years. Using our unique truck mounted equipment and specialist cleaning solutions to ensure you receive the exception cleaning results from our services.

We are able to take care of a number of different fabrics along with carpets, including curtains, upholstery and rugs. If you wish to speak to one of our team members, can call us on 07815 814128 or email using the Contact Form. We respond as quick as we can (when we are not working on a project) with details on costs and the processes we use.

Flexible Working Hours including Evenings and Nights

We always discuss with you in depth to determine what tasks should be completed and in agreement with you devise a ‘plan of attck’ for keeping the business working wherever possible. We are more than happy to work nights to ensure your workplace isn’t interrupted. Various cleaning tools, wood floor buffers and products are used to fit whatever is necessary for domestic, business and commercial projects.

To avoid disturbance to your company, we provide a swift and concentrated service so as not to cause disorder. We also offer scheduled maintenance carpet cleaning packages should you wish to keep your  carpets and rugs looking new all year round.

Stain Removal, Pub Food and Pet Waste Specialists

As experts in flooring maintenance and stain removals, our team also provide washing services for drapes, rugs and upholstered furniture using extra clean steam equipment which aids a quick drying process with zero damage. We are able to transform pub carpets with a complete cleanse to leave the fibres fresh and spotless throughout the property. We are proud to apply a thorough and in depth service in every room and stairs to ensure that the floor is super clean and looks impressive. Thorough cleansing with Crawfords PRC will eradicate dust, impurities and odours to prolong the lifespan for your carpets for years.

Pub Carpet Cleaning Photos Before and After – Thornbury Bristol

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Weston-super-Mare Villages

Areas around Weston-super-Mare we cover

Carpets Cleaned weston super mare upholstery steam clean company

Villages around Weston-suiper-Mare

Burnham-on-Sea
Referred to locally as simply ‘Burnham’, the coastal town features a sea wall and is a popular tourist hot spot for the beach and shops.
Lympsham
The first references to the village of Lympsham come in the middle of the 12th century .At that time it was called Lymplesham and was owned by the Abb…
Mark
Mark is a farming community, keeping mixed breeds of sheep, Friesian dairy cows and beef cattle. Annually there is a ‘Harvet Home’ celebration in the village.
Berrow
Once a small village, Berrow has grown tremendously in the last 20 years with many people retiring here. It boasts a first class golf course and stunning scenery.
Brean
With the growth of the holiday industry, Brean loses its small rural community in the summer months. There is a large theme park and many Caravan sites favoured by the older generation and children alike. Brean Down used to be an island but mankind has reclaimed the land and now is part of the National Park.
Brent Knoll
Brent Knoll is situated between Weston-super-Mare and Bridgwater.Local legends state that this huge hill of rock came into being as the Devil excavated Cheddar Gorge and threw his shovelfuls of earth onto the land! In all seriousness, millions of years ago, the Knoll would have been surrounded by sea and over the years as the water subsided this rock surveyed a scene of marsh land.
The hilltop, now belonging to The National Trust, was originally an Iron Age hill fort and later a place of safety for the Saxons when the warring Danes fought their last battle in this area, at the base of the Knoll, known as ‘Battleborough’ in AD 875.
Chapel Allerton
The parish of Chapel Allerton includes the hamlets of Ashton and Stone Allerton. Allerton was mentioned in Domesday as simply ‘Alwarditone’ and is situated at the centre of a triangle formed by Weston-super-Mare, Glastonbury and Bridgwater, close to the Isle of Wedmore.
East Brent
East Brent, with the two small villages of Biddisham and Badgeworth nearby, is situated at the northern edge of the Somerset Levels, east of Brent Knoll.
Edithmead
Edithmead, famous locally for the Caravan Holiday Park is a small hamlet numbering less than 200 persons, is situated between the A38 – the original turnpike road – and Burnham-on-Sea.
Shipham
Shipham lies about 8 miles southeast of Weston-super-Mare. In the Domesday Book entry, the village is called Sipeham, which is Saxon for sheep hamlet. Nine hundred years later, there are still sheep on the hills.
Weare
Romans and Saxons, free men and slaves, English and Norman, pilgrims, travellers and tourists have all passed through Lower Weare on the Bridgwater Road.

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Landlord Contact Carpet Cleaning

Somerset Areas Contract Property Steam Cleaning

CrawfordsPRC offer contract steam cleaning services to landlords throughout Somerset, Taunton Bristol and beyond.

Call or Text 07815 814 128 to book a FREE TRIAL

Bristol Areas: Clifton, Cotham, Redland, Southville, Bedminster, Fishponds, Ashton, Totterdown, Henleaze, Stoke Bishop, Sneyd Park, Westbury on Trym, St Andrews & Bishopston, Bradley Stoke, Kingsdown, Montpelier & St Pauls, Easton, Greenbank, Eastville, Brislington and all surrounding villages.
Somerset Areas: Avon and Somerset – Bristol Taunton, Bath, Weston-super-Mare, Yeovil, Bridgwater, Wells, Glastonbury, to Wiltshire Trowbridge, Salisbury, Swindon, Chippenham, Devizes, Marlborough, Warminster and throughout the South West UK.

carpet cleaning weston super mareSomerset Map

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Carpet Cleaning Services

Carpet Cleaning Services to Business and Residential

We don’t care how dirty the carpets are, we care that they are clean – send an enquiry via our Contact Form.

Crawfords staff are fully trained and insured. We have been cleaning Carpets & Upholstery for almost 10 years in Weston Super Mare and the Bristol Areas.

Carpet Cleaning Andy Crawfords Weston super Mare Somerset

Andy is pictured here in August 2014 with his equipment and van at a local residential project which was a 3 storey Victorian town house in Weston-super-Mare.

The carpets had never been steam cleaned and with 4 flights of stairs, a main walkway through 2 rooms and 3 landings the industrial equipment made light work, completing the whole project in 90 minutes.

Karon and Andy work as a team, with the pipes pumping out clean water steam, with particularly bad areas hand sprayed with a cleaning solution that’s safe for pets and people.

It’s this kind of dedication to every spot and corner of a room that provides CrawfordsPRC with their reputation.

Carpet Cleaning Before After Andy Crawfords Weston super Mare Somerset

Somerset Areas: Avon and Somerset – Bristol Taunton, Bath, Weston-super-Mare, Yeovil, Bridgwater and throughout the South West UK.